Avlon Industries, Inc. is currently responsible for many of the most widely-used and efficacious hair care products on the market, including the well-known Affirm professional relaxer system, FiberGuard Conditioning Relaxer System, Ferm permanent wave products, MoisturColor professional hair color products and KeraCare Conditioning Hair Care System, a range of maintenance & styling products that professional stylists and consumers love.

Silk Therapy Hair Care products work with the power of heat. Silk proteins are activated to penetrate and provide protection while improving the condition of hair for healthier hair with incredible shine.

Far Infra Red - Far Infra red is produced from CHI 44 ceramic in all CHI products and tools giving the user amazing performance with every product. CHI Products and tools penetrate deeper into the hair and the results speak for themselves. FAR Infrared is the longest frequency of the infrared spectrum; it is invisible to human eyes. Far-infrared frequency can penetrate up to 1 ½ inches (4 cm) inside of the skin as well as inside of the hair. Far Infrared is drying the hair from inside out due to its ionic charge and colors are penetrating deeper. Far Infrared is heating up objects (hair/brush) not just the air. The recent studies have also shown that it can increase the blood circulation and metabolism. It can also help to maintain our general health.

Design Essentials upholds a timeless approach to hair care that promotes beauty and health within sensible, intelligent products. Our brands never compromise quality, as we design products to be luxurious, nourishing and effective in addressing your specific hair care needs. Our holistic approach focuses on offering hair care systems that gently cleanse, deeply condition and intensely moisturize to revitalize your hair and scalp to create strong, vibrant hair. Our products are Designed with Every Strand in Mind.

Keracare is a professional conditioning hair system, offering the highest quality shampoos, conditioners and styling products on the market. Kera Care is especially designed to nuture, enhance and style your hair. Kera Care® Conditioning Hair Care System is a collection of high quality, innovative, professional hair care products designed especially for highly textured hair. Scientifically formulated and salon tested, our line of shampoos, conditioners and styling products provide the very best in conditioning and styling power. With these good-for-your-hair formulas, you can create and maintain any style your heart desires.

In Swahili, the word MIZANI means balance, and from this single word came the inspiration for MIZANI products - superior, salon-exclusive hair care products created for curly hair. Each MIZANI formula, whether used alone or in combination, gently works to balance the forces of beauty and chemistry, ultimately creating radiantly healthy hair. The MIZANI® Cleansing and Conditioning System works to Let you bring your hair into balance by combining the exact amounts of moisture and protein. Dryness, brittleness and breakage are eliminated from all hair types as MIZANI® restores what nature intended - wonderfully healthy hair.

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A rejuvenating collection of hair care products based on a unique botanical ingredient system. These botanically-enriched formulas bring back the silky, healthy shine nature gave your hair.

Joico International offers over fifty products – including the Joico Collection, The K-Pack Collection, Con_text, I-C-E Hair, Vero and Triactive Systems – that reconstruct, revitalize, and color for beautiful, healthy looking hair. With Joico there is something fore everyone.

Transcends ordinary and moves into the realm of extraordinary TIGI has entered a new era in hair care by launching a premium range of products that will create hair you’ve only ever dreamt of! S-Factor is ideal for all hair types as it smoothes straight hair, enhances gloss in short hair, combats frizz-prone curls and calms Afro hair. And the products are also ideal for coloured hair; offer heat protective qualities and condition hair effortlessly.

Nothing defines hair more than texture and shine. Rusk products allow you to shape and alter textures, adding both shine and definition, all while keeping the hair pliable and flexible, and most importantly healthy. Rusk products changes the way hair looks, feels and behaves, allowing you to create everything from funky, crazy undone looks, to sleek, controlled designs. All styling products are created to interact with each other to create texture with endless possibilities